Our Ethics and Values
At FRANCESCA FUR, we see real fur as a material that embodies authenticity, responsibility, and timeless beauty. For us, fur is not only a symbol of luxury but also a reflection of values, honoring nature, sustaining communities, and creating garments that endure across generations.
🌱 Natural and Biodegradable
Real fur is a gift from nature. Unlike faux fur, which is made from petroleum-based plastics such as acrylic and polyester, fur is fully biodegradable. It returns to the earth without leaving behind microplastic pollution in oceans or landfills.
♻️ Long-Lasting and Reusable
A FRANCESCA FUR garment is designed to endure. High-quality fur can last for decades, often repaired, restyled, or passed down as heirlooms. This is true slow fashion, reducing waste and keeping beauty alive across generations. Vintage fur markets further extend the life of these garments, ensuring they remain part of the fashion cycle rather than discarded.
🦊 Responsible Wildlife Management
In many regions, fur trapping is part of regulated conservation programs. This helps maintain ecological balance by preventing overpopulation of species that can damage ecosystems. Ethical codes and modern trapping methods are designed to minimize suffering, aligning with our values of responsibility and respect for nature.
🧑🌾 Supporting Indigenous and Rural Communities
Fur is deeply rooted in the traditions of Indigenous peoples such as the Inuit of Canada and Alaska, the Sámi of northern Scandinavia, and the Evenki of Siberia, where it plays a vital role in cultural heritage, ceremonies, and clothing. These communities have relied on fur for centuries, not only as protection against harsh climates but also as a symbol of identity and continuity.
Fur also sustains rural economies, offering livelihoods where alternatives are scarce. At FRANCESCA FUR, we honor these communities by supporting ethical sourcing that respects heritage, craftsmanship, and cultural traditions, rather than factory-based fur farming.
🌍 Lower Carbon Footprint
When responsibly sourced, natural fur can carry a smaller environmental footprint than faux fur, which is derived from oil and requires energy-intensive production. Real fur aligns with our mission to create fashion that respects the planet.
Why Francesca Fur Believes in Real Fur
Philosophy
We believe in authentic luxury, garments that are natural, enduring, and meaningful. Real fur embodies elegance, sustainability, and cultural respect. At FRANCESCA FUR, every piece we create is a celebration of heritage and craftsmanship, designed to be worn, cherished, and passed on.
For us, fur is not a compromise. It is a choice, a choice for beauty, responsibility, and timeless fashion.
Environmental Ethics
🌱 Biodegradable vs Plastic Based Faux Fur
Real fur decomposes naturally, while faux fur is petroleum based and contributes to microplastic pollution.
♻️ Sustainability Through Longevity
Fur garments often last decades and can be repaired, restyled, or passed down. Unlike fast fashion synthetics that degrade quickly, fur supports true slow fashion.
🧊 Climate Adapted Functionality
In Arctic and sub Arctic cultures, real fur remains unmatched for insulation, breathability, and moisture control. These qualities are critical for survival and comfort.
🪶 Ethical Harvesting by Indigenous Communities
Many Indigenous trappers follow strict ecological and spiritual protocols, using the whole animal and maintaining population balance.
🧶 Circular Craftsmanship
Fur is often part of a circular economy, reused, repurposed, and resold. This minimizes waste and maximizes value.
🧭 Local Economies Over Global Exploitation
Real fur supports small scale trappers, artisans, and heritage brands. It does not rely on mass production sweatshops or fossil fuel giants.
🧬 No Toxic Chemical Cocktails
Faux fur production involves heavy chemical processing such as dyes and plasticizers, while real fur requires fewer synthetic treatments.
🧘♀️ Cultural Sovereignty and Identity
For many communities, fur is not fashion. It is heritage, ceremony, and resistance against cultural erasure.
🧠 Informed Consumer Choice
Ethical fur consumers often research sourcing, support transparent supply chains, and prioritize quality over quantity.
🧤 Zero Waste Potential
Fur scraps are used in accessories, trims, and even insulation. Synthetic offcuts, by contrast, go straight to landfill
